Samsung 2025 65" The Frame Pro Art Mode Neo QLED 4K HDR Smart TV 165.1 cm (65") 4K Ultra HD Wi-Fi Black

Borders on brilliance
Modern Frame Design & Bezel
A TV that doubles as a picture frame - The Frame Pros beautiful bezel design can be customised to blend into your décor like a stylish picture, bringing finesse to your feature walls and enhancing your entertainment with digital art work and TV viewing, all in one.

Eliminate cable clutter
Wireless One Connect
Set-up mess-free and with wireless freedom with a seamless compact box that connects all your devices in one simple place. Store it anywhere within 10 metres for a clutter-free solution that keeps your space as minimalist as you need while you watch and play wirelessly

Sleek, modern design
Slim Design & Slim Fit Wall Mount In-Box
Included with The Frame Pro TV, the Slim Fit Wall Mount is crafted for a sleek, seamless look that brings a modern touch to your home. It keeps your TV close to the wall, creating the appearance of a stunning, hanging picture frame.

Switch up your style
Customisable Bezels
Personalise your The Frame Pro TV with quick, clip-on customisable bezels to match your mood and style. Change the look of your room with ease, adding different colours to perfectly complement your décor and enhance your favourite digital artworks.

Flexible design that fits your space
Height Adjustable Stand
The Frame Pro is designed to fit seamlessly into your home setup. With its adjustable TV stand, you can easily set your TV at the perfect height, creating space for your soundbar and ensuring a customised viewing experience.

TV when it's on, art when it's off
Art Mode
Make your TV more than a black screen when it's off - turn it into an ever-changing gallery of art with a vast collection of artworks that you can pick and choose to set your mood, with rich and authentic Pantone-validated colour. Even better with no screen burn worries.

Stream complimentary pieces of art
Art Store Streams
With Art Store Streams, you can explore a specially curated complimentary collection of artwork, streamed directly to your The Frame Pro TV. Access a selection of 30 handpicked artworks every month.

Where your artistic journey begins
Art Home
Expand your creative palate with ease and convenience. Dive into expert art curations, regularly updated so you can constantly discover more. Art Home is more than just a gallery — its your personal gateway to a world of creativity and inspiration.

Elevate your TV viewing with brilliant visuals
Brilliant Picture Quality with Neo QLED
The Frame Pro can do more than just beautifully display art. Equipped with a state-of-the-art Neo QLED display, it delivers brilliant visuals for your favourite entertainment, whether it's movies, sports, gaming or more.

Samsung Vision AI meets The Frame Pro
Samsung Vision AI
Enjoy new features with Samsung's Vision AI, now in The Frame Pro. This next-level intelligence allows your TV to better recognize and adjust to your needs, delivering a variety of new opportunities for entertainment.

Brightness Sensor
Enjoy better viewing and artwork gazing with adaptive colour and brightness to work with your lighting.

Motion Sensor
A TV that lives for your living space with dual-function Adaptive Sensors that automatically switch your TV to Art Mode when you're nearby, and switches off to save energy when you leave.

Matte Canvas
Choose from a variety of matting options to beautifully frame your artwork, and with Art Mode, enjoy 5 layout styles and palette of 16 colours to blend with your home decor. Want to set the perfect mood? Adjust the gallery settings to enhance the realism of your art and create the ideal atmosphere.

Say goodbye to glare
Matte Display
Experience a TV with an anti-reflective appearance, whether it's on or off. The glare-free Matte Display means distraction-free television and brilliant clarity of digital artworks. Whether you're in a bright or dark room, The Frame Pro blends into your decor beautifully.

Enjoy artful colours, validated by PANTONE
PANTONE Validated
Meet fully authentic colour expression, validated by PANTONE. The Frame Pro reproduces rich colours and textures of your favourite artwork, with high colour fidelity. And with the Matte Display that reduces glare, you can enjoy an authentic art viewing experience.

Witness exceptional detail with bright colours and bold contrast
Neo Quantum HDR
Discover the true beauty of every scene – just as the creators intended. See the texture of the turf in sport, see full colours in the latest superhero movies, bring all onscreen action to real, vivid life.

Brilliant art and entertainment
Quantum Matrix Technology Slim
Experience brilliant television, on and off. Gallery-quality art and enhanced edge-of-your-seat entertainment with Mini LEDs that boosts colour, contrast and brightness, whatever you're watching, at whatever time of day.

Say goodbye to disposable batteries
SolarCell Remote
Consciously crafted, the universal remote charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries.

Our smartest 4K processor, our best 4K upscaling
NQ4 AI Gen3 Processor
Experience our most advanced 4K AI enhancements to your entertainment. Soak in sharpened scene-by-scene upscaling that uses 128 neural networks to optimise both picture and sound. Watch in enhanced brightness, depth, contrast, motion, sound and resolution - for a truly exceptional 4K experience.

Our smoothest motion
AI Motion Enhancer Pro
See the detail of fast-moving action with AI technology that recognises objects and text on screen and smoothes out the motion. Follow the flight of the ball in every big sports game, watch superheroes soar in the latest summer blockbusters and see everything that moves in pin-sharp detail.

One-of-a-kind visuals that match your mood
Generative Wallpaper
Create visuals that match your mood. Whether you're hosting, unwinding or relaxing, our AI-powered wallpaper creates stunning one-of-a-kind visuals that transform your space.

Expertly tailored sound, in real-time
AI Sound Pro
Experience sound that adapts to what you're watching, and where you're watching it. From Adaptive Sound Pro that adjusts to your room and optimises audio for your content, to Active Voice Amplifier that enhances dialogue to combat background noise. Enjoy perfectly balanced audio, every time.